Nielsen, a leading global information and measurement company, released an international survey that says when it comes to desired features for a smartphone, both men and women almost want the same thing.
I was getting encouraged that men and women were finally seeing eye-to-eye.
Not so fast. Mashable, the tech site, reminded me there is still a difference,
While both sexes wanted some of the major things, the survey did show that men are interested in mechanical things and women are more cosmetic oriented.
The survey of 58 counties revealed that females were concerned about price, contract terms and camera capabilities and men focused on operating system, screen size and processor speed.
Both genders wanted the best price possible, intuitive features, and longer battery charges.
I guess we are headed in the right direction.