I loved iTunes for the first few years of its existence. It was wonderful 18 years ago when we first started to buy music and movies online. It seemed like a miracle that we had immediate access to the content. What a wonderful world we lived in.
Then a few years later iTunes became cluttered with podcasts and movies. I always felt overwhelmed with too many choices. I even had trouble navigating and checking out. I became so frustrated that most of the time I just closed the page and bought nothing.
I don’t remember exactly but I think I stopped looking at iTunes over 10 years ago. I was happy to hear that Apple executives finally announced that the company will be closing iTunes and reintroducing the same content into three apps: Apple Music, Apple Podcasts and Apple TV. The new apps will automatically appear on your screen.
This new move seems so logical it’s a wonder Apple didn’t do it before. I like the fact that the categories are going to be separated. Music, podcasts, and TV/movies, will all be wrapped up in nice neat packages.
The New York Times was very creative when they announced the death of iTunes. You must read it.