While you were having your BBQ’s this weekend, music bloggers around the world were all busy talking about who owns the rights to our online music and book collections once we die. This may seem like a gruesome topic for such a pleasant holiday weekend, but it all started when one International writer reported that Bruce Willis, yes the actor, was going to challenge Apple about the rights to his iTunes account after his death.

Trade reporters wrote that the Die Hard actor has a huge online music collection. This issue recently came to light when he was updating his wills and trusts. He regards his music as one of his most valuable assets. It is not necessarily what the music costs, but the sentimental value of his personal picks. Rumor has that the collection is worth tens of thousands but it might be higher than that.

Being that social media is a place where everyone chimes in, Willis’s current wife, Emma Hemming, tweeted that her husband was not going after Apple. Don’t quote me but I think someone said she and Bruce have no idea how this rumor got started. No one can verify if that was the real Emma Hemming, but that is not what everyone is now concerned about. Americans want to know who actually owns the downloaded music collections from iTunes?

It is not easy getting an answer. All reporter and blogger inquiries into Apple have so far gone unanswered. Twitter can’t even tell if Emma Hemming is Emma Hemming. They have no real way of knowing. Most people I spoke to about this situation over the weekend and from what I have read, said the only way we are really going to get an answer is to have the actor, who plays big screen action roles, lead the way. Apple will more likely pay attention to Willis, than us.

A British newspaper reporter, one of the first to bring up the entire subject, said Willis was concerned that the rights to his music collection would be “passed back to Apple, entitling his children to nothing.” It was also mentioned that the actor wanted it definitely documented that his children hold the legal rights to his music.

Long time music writers noted that when you download a music track from the iTunes store, you are really renting the content under license. Your next question should be, “Does that apply to music and books from Amazon?” The legal community is sure to have a field day with post-mortem music and book rights as more intellectual property is purchased through online stores.