I remember 17 years ago when my younger cousin, Eddie Young, thought I was so cool because I knew something about “Green Day,” the rock group. He was shocked that a “square” like me would know the up and coming musical group. I am not sure why I knew them but I did. It was probably related to work somehow.

Today, all DigiDame readers need to know who Psy is and what he has accomplished in the last few months. Psy is truly the new king of YouTube. Five months ago no one knew who this guy was and today he is on top of the charts all because his video was recommended from person to person faster than anyone could ever imagine. Psy now holds the record for most YouTube video views, with over 830 million hits. The 34-year-old Korean native first appeared on the scene just four months ago when he posted his now famous YouTube video. Within weeks, the video went viral; and Psy’s “Gangnam Style” is currently at 833,499,683 views, while his overall YouTube channel has over 1 billion views.

Psy’s music is also the rage at every wedding, Bar/Bat Mitzvah, Sweet 16, birthday party, confirmation, and college bash. It’s the new Macarena. When you see young adults jumping up and down like they have an itch in their pants to music that sounds like it’s constantly repeats itself, you will know it is “Gangnam Style.”

I became familiar with Psy months ago because our Korean client, iriver, told us about him. We help write their music blog and Psy was the subject of one of their posts. I looked at the video, thought it was cute, wrote the blog post and moved on. Since then I witnessed the power of YouTube first hand. We did a followup post on Psy and his famous Gangnam style dance this morning.

I want to share it with you. Be sure to watch the video.

The famous Gangnam Style dance has taken over the world and many parodies of the video have been filmed including by the US Navy, Baby Gangnam Style, country music stars Brad Paisley and Carrie Underwood, and even Cebu Provincial Detention and Rehabilitation Center inmates. YouTube released the news of Psy’s latest success as he passed teen sensation Justin Bieber’s YouTube video “Baby,” which previously held the record for most views.

Formerly known as Park Jae-Sang, Psy comes from a wealthy neighborhood and family which were the inspiration and story behind the hit song. He came to the United States with the intention of studying at Boston University so he could return to Korea to take over his father’s company. However, he quickly became disinterested in the business aspect of life and decided to drop out and pursue his music career.

After spending his parents’ tuition money on music equipment, Psy tried his hand at Berklee College of Music. Yet, after a few courses there, he decided that wasn’t what he wanted either. With that, Psy dropped out of his second college and retreated home to continue his music endeavors there. In the summer of 2012, Psy released his sixth album, the one that finally brought him worldwide fame and recognition.

Since the release of “Gangnam Style,” Psy has been featured on Saturday Night Live, The Today Show, X- Factor, Extra, The Ellen DeGeneres Show, and many more social platforms.

He has released several apps, video games, a “Psy” underwear line, and is ready to continue with new music as well. He is currently writing his next hit song, which he promises will be in English. Although he explains that the pressure to exceed expectations after “Gangnam Style” is a lot to handle, he is ready for the challenge.