There Is Not A Tech PR Woman Alive Who Wouldn’t Want To Be Married to David Pogue

David Pogue

David Pogue, the personal tech reporter for the New York Times, has something that no other man alive has, his column. He is also an author, TV host, public speaker and a Broadway song and dance man.

If you don’t know who David is, then I suggest you “Google” him. His personal tech column probably has more readership than any other source for digital news. That is true for both print and online. I am not saying there are no other powerful tech writers around. There certainly are. However, if David writes about a tech company, the PR person representing that client, has hit a home run, right out of the park. If David likes the product or service and recommends it to his readers, the PR person responsible for the placement, has achieved one of the greatest moments of his or her career.

David calls it “The Pogue Experience.” I had the pleasure of experiencing “The Pogue Experience” several times. One of the most memorable times was when he wrote about an iPhone app we represented at HWH PR, called “Line2.” “Line2” adds a second line on your smartphone so you can have two numbers, one for business, the other for personal. The day David wrote about “Line2,” 72,000 of his readers immediately download the app and brought down the “Line2” servers.  No one at “Line2” was prepared for such a heavy duty, positive reaction.

There are many other scenarios, but the one I want to tell you about today is David’s marriage proposal to a tech PR gal from Silicon Valley. He lives in Connecticut. The 3,000 mile romance has been written up before but not as much as the attention they are getting today. The video he created to be a part of the surprise for his girlfriend went viral. It is the talk of the romance and tech editorial pages all across the country.

Watch his marriage proposal video below.

Mazel Tov David

Check out other stories about David’s marriage proposal in Huffington Post, Gizmodo and Media Bistro. Just click on the bold type to access the stories.




If You Can’t Stand To See Your Child Unhappy, You Are In The Wrong Business

Joanne Wilson

I want to share a post by another blogger who focuses on food, books, and music even though I’ve have seen her lately write about women, travel, and parenting. Her name is Joanne Wilson and she is the Gotham Gal. Joanne is also an angel investor in a number of start-ups and every member of her family is a blogger, her husband Fred and children Jessica, Emily and Josh.

I was amazed by a post she did last week spotlighting a New York Times story about “parenting.” I feel Joanne was able to capture the essence of the article so well that she really made me examine my own skills, not that I needed Joanne to do that for me. I have always asked myself if I spent too much time at work and not enough time fawning over my daughter. I have to admit that I would not have changed a thing but I do get a little self-conscious when I see friends inserting themselves into every inch of their adult children’s lives. I kind of want to do the same thing but I have a very strong force that stops me, my daughter.

I truly recommend that every Digidame reader reads this story and share’s it with friends. You don’t have to have children to appreciate the message of Gotham Gal’s post. You can spot yourself or a friend very quickly. Thank you Joanne. Well said!

Click here to read Joanne’s blog

Follow-Up On Square

The other day I posted a story about the mobile payment app Square and how it was going to eliminate the use of paper money and credit cards at retail cash registers across the nation.

Apparently, the investment community feels Square is a sure bet. The New York Times reported that Square is close to raising roughly $200 million, which would give the company an implied valuation of $3.25 billion

Read more about it.


Video Cameras Are Becoming The “Black Boxes” In Accidents

I didn’t make up that headline. The New York Times used it a few days ago to describe how video cameras, strapped to helmets on people who ride bicycles, are now becoming more important because of the high rate of accidents. I just want to mention that a few of my friends were seriously injured in bicycle accidents. I talked about this in recent posts. I also recently introduced many of you to the Go Pro video camera. This brand and others are enjoying a big boost in sales due to these nasty accidents. Yesterday, I featured a video camera for cars that not only captures scenery when you are traveling, but other drivers as well. Video cameras for traveling may soon become a necessary evil.

Please travel safe.

To access The New York Times story, just click on the highlighted New York Times above.

Internet + Death

When I was in the taxi riding home from JFK airport two weeks ago, after our trip to Croatia, I received this text from the superintendent of my NYC coop: “Your neighbor in 10A passed.”

I was stunned on several accounts.

First, I never understood that expression. Passed? I am not trying to be funny, but passed what? An exam? Broke wind? Passed a stone? I just asked Eliot if he agreed with the expression “passed” before writing this post. He got annoyed with me and in a tone that only a 100-year marriage could produce (remember, we work together 24/7), he sighed, “What do you think it means? Passed. Like in passed on. Like no longer living. Like on to the afterlife.” It seemed to make sense during his explanation, but I don’t like it.

Secondly, I was stunned to receive a text. That seems to be the way I am receiving death notices these days. Cut and dry. No need for small talk. “Virginia passed.” Now don’t say that this is “just New Yorkers.” Many people in my coop know each other well because we are always at each other’s throat over some issue.

Virginia was another story. My quiet neighbor who I’ve seen maybe 10 times in the last 20 years even though we lived side-by-side, seemed happy and healthy when we met at the trash chute a month ago. She was around my age and single. I was on my way to work when she opened the door to throw out her garbage. This was our usual encounter. Virginia had been sick a few years back and looked frail for quite some time. In the last year or two she seemed active and carefree. I also confirmed this with our doormen. They know things like that.

I tried to talk to our super Salim face-to-face, but he was too busy in the morning before I left for work and off the premises when I came home at night. So the texting continued. “What happened?” I texted.  He texted back, “Her nephew called me to say that he couldn’t reach her. When he came to the building a few hours later, we both went into her apartment together. We found her in bed, gone.”

When I met up with Salim days later, he told me that in the 20 years he has been working in the building this marked the eighth body he’s discovered — several found in bath tubs, on the floor, or slumped in a chair.

The third thing that stunned me was the notice the police posted on Virginia’s door. Until an autopsy is performed and a death is determined, no one is allowed to enter the apartment. The seal on the door cannot be broken. Salim promised to text me the findings. Other neighbors asked me to text them what I’ve learned.

Texting has replaced hanging out the window, screaming your neighbor’s name.

By the way, we argue by text as well but we use CAPS. “SCREW YOU!!”

I wanted to tell you this story after reading Jenna Wortham’s New York Times piece about “Death Online.” Jenna has been reporting on digital news for years. She is well-respected and adored.

NYTimes: Digital Diary: Talking About Death Online

Posting about a personal loss online makes people — both the poster and the readers — uncomfortable. Why does the social Web seem limited to a few emotions?

Rest In Peace Virginia


I am writing this post from the American Airline’s D49 Gate at Miami International Airport. It is 6:41am. For the second time, my husband Eliot and I skipped the usual 45 minute security line because we belong to the Transportation Security Administration (TSA) Pre-Check Trusted Traveler Program. We no longer have to wait on endless security lines that usually adds panic to our forever trek from the check-in point to the New York bound gate at the end of the terminal. Ever notice that most flights headed to NY are relegated to the furthest gates?

The pre-check program is very important to us because we usually take an early morning flight out from Miami to NY. That means getting up at 4am to shower and do all of the morning rituals in less than an hour. We are out the door by 6 and at the airport by 6:30 for a 7:30 am flight. Not a minute to spare.

The TSA Pre-Check is one of the most wonderful results of the digital revolution. You are pre-screened once you opt-in online. No more removing shoes, laptops, toiletries and lighter outer clothing.  I feel like we are “Forward To The Past,” pre 9/11. There is a special security line for the Pre-Check passengers. You walk right through while everyone else is giving you dirty looks, especially the First Class passengers who are not happy about being upstaged and are clueless about this program.

We also belong to the Global Entry program. For $100 you can fill out a form online, then subordinate yourself to an in-person interview where you get finger printed and have your photo taken.  If you clear the screening, you receive an identity card and a sticker on your passport that allows you expedited clearance at customs when you enter the United States.

I was so nervous for my interview. I didn’t know what they were going to ask.  I rehearsed the “Pledge Of Allegiance” and “The Star Spangled Banner” many times the night before. I memorized the list of Presidents of the United States and who was serving in the current administration. The interview was nothing like that at all. They asked some basic questions and I signed a few documents. I did get extremely nervous when the electronic scanner could not capture my fingerprints. I had to try about 10 times, which required me washing my fingers with hand wipes, powder, and tissues. It was so embarrassing and brought up old childhood memories of me thinking I was really from another planet.  Then another police officer came to my rescue when he discovered that my name was spelled wrong on the application which had stopped the process. Whew, maybe I am human.

David Pogue

I could go on and on about the virtues of both programs, but the digital genius of The New York Times,  David Pogue, did a blog post about this last week.  You should give it a read.

No one explains it better than Pogue.