There Is Not A Tech PR Woman Alive Who Wouldn’t Want To Be Married to David Pogue

David Pogue

David Pogue, the personal tech reporter for the New York Times, has something that no other man alive has, his column. He is also an author, TV host, public speaker and a Broadway song and dance man.

If you don’t know who David is, then I suggest you “Google” him. His personal tech column probably has more readership than any other source for digital news. That is true for both print and online. I am not saying there are no other powerful tech writers around. There certainly are. However, if David writes about a tech company, the PR person representing that client, has hit a home run, right out of the park. If David likes the product or service and recommends it to his readers, the PR person responsible for the placement, has achieved one of the greatest moments of his or her career.

David calls it “The Pogue Experience.” I had the pleasure of experiencing “The Pogue Experience” several times. One of the most memorable times was when he wrote about an iPhone app we represented at HWH PR, called “Line2.” “Line2” adds a second line on your smartphone so you can have two numbers, one for business, the other for personal. The day David wrote about “Line2,” 72,000 of his readers immediately download the app and brought down the “Line2” servers.  No one at “Line2” was prepared for such a heavy duty, positive reaction.

There are many other scenarios, but the one I want to tell you about today is David’s marriage proposal to a tech PR gal from Silicon Valley. He lives in Connecticut. The 3,000 mile romance has been written up before but not as much as the attention they are getting today. The video he created to be a part of the surprise for his girlfriend went viral. It is the talk of the romance and tech editorial pages all across the country.

Watch his marriage proposal video below.

Mazel Tov David

Check out other stories about David’s marriage proposal in Huffington Post, Gizmodo and Media Bistro. Just click on the bold type to access the stories.

 

 

 

Your Collections Say A Lot About You

I recently visited a friend of mine who I’ve known for years but rarely go to his apartment. He has the tiniest apartment you have ever seen but one of the largest personal compact disc collections you can ever imagine. Every inch of his walls is covered with custom-made little wooden slots that house each compact disc as if it were a piece of jewelry. A few years ago I asked him why he wasn’t converting his collection into digital music by simply downloading each album into iTunes or some other music manager. He said he didn’t want to spend the time doing it. Had he started the project then, he could have been finished by now. Several albums a day doesn’t take that much time. Instead, he has now decided to sell his collection because he is moving in with his children and his bedroom is going to be even smaller than what he lives in now.

I am still scratching my head over this scenario. If all of his music had been downloaded to his laptop or his portable music player, he could have taken his collection with him in the palm of his hand.  Why doesn’t he understand this phenomenon?  I am pretty sure he is not even going to sell his CD collection but rather siphon it off to neighbors in his fourth floor walkup in Hell’s Kitchen, in Manhattan. I tried to explain to him that his collection could sell for over a hundred thousand dollars, but he just looked at me and said, “Why bother?”  I pointed out that his children could use the money. He promised me that he would talk to them about it, but I guarantee that was just to get me off the topic.

Meanwhile, a  recent report from Strategy Analytics said that CDs are going the way of the 78s. For the first time, digital music download sales will surpass CD sales.

I thought this happened months ago, but I guess I was wrong. U.S. digital music sales will rise to $3.4 billion this year, exceeding the $3.38 billion in revenue from CDs and vinyl. “Streaming-music services such as Spotify and Pandora will be the key growth drivers over the next five years as usage and spending grow rapidly,” Ed Barton, director of digital media at Strategy Analytics, said. “The industry will be hoping that digital can rebuild the US music market to something approaching its former stature.”

With that in mind, I wanted to share what young people have to say about music these days. They echo what my old friend would have said in his teens and what he would still say today. Here are quotes from middle school students from around the country. They tell us a lot about life and the way we all should be living. Music can be a peacemaker, an energizer, a fantasy trip, and a quick reality check.

“Music lifts up your soul and releases it.”

“Music is important because it can describe people, places, movies, or animals that words can’t. Without music, the world would have a hard time understanding other things.”

“Music is important because it helps you express yourself in ways that you can’t with normal talking.”

“Music is important to me because it gives me something to look forward to everyday.”

“Music is important because it allows people to be creative and it offers more life to people.”

“Music is important in my life because it gives me something to do. I think it is important to the world because it helps people feel better and can give them hope.”

“Music is important in my life because I always have something to sing along to and relate to. It is important to the world as a whole because it brings us together.”

“Music is the highlight of my day! After a rough day, I like to listen to music to lift my spirits.”

“Life without music would be boring… no background music for movies, and life would sound dull.”

“I play a lot of video games, so I hear a lot of music with it. I may not notice, but the music provides more depth to the situation.”

“Music is important to people’s lives because it makes things better when things aren’t going right in the world.”

“Music isn’t important in my life, it IS my life. From flute, to piano, to guitar, it pretty much controls my life. In the case of the world, it unites it with happiness and continues and tells histories of civilization.”

“Without music, there would be nothing to do. There wouldn’t be video games, TV shows, or concerts to go to.”

“Without band, I wouldn’t have met all of my friends at school.”

“Music is an outburst of the soul.”

Bras Go High Tech

Every six months I visit Linda,The Bra Lady, on Lexington Avenue and 64th in New York City for a semi annual check up. Linda usually surveys the bag of bras and shouts out, “Dead, dead, dead.” She is referring to the condition of each bra. “Dead” means the bra is in no condition to do its job anymore.

If I show any signs of protest, I get the same lecture, “All the women on the upper east of Manhattan are wearing the wrong size bra. You my dear, have the benefit of me properly fitting you.”

Linda, The Bra Lady

For years I lived in fear of something terrible happening to Linda. What if I couldn’t depend on her? Who would help me achieve the appropriate lift? I worried more about Linda than any of my doctors. After all, brain surgeons are a dime a dozen but bra   experts are far and few between.

Then the other day, I was freed by the fairy bra mother. I learned that there are several new online sites like HerRoom, and True&Co, that demystify the painful experience of having to purchase a bra. These digital retailers are working feverishly to draw women away from in-store fitting rooms by persuading them that it is more convenient and private to use new online tools to find the best fitting bras.

Tomima Edmark, Founder of HerRoom–coincidentally, a former HWH client

The New York Times said online retailers are trying to address women’s complaints about the experience of  buying bras in stores. “Women bemoan the long wait for sales help and then the failure to find a bra that fits well and looks good.”

Read more about this sales trend. Click here.

Below are some of the questions answered by digital bra retailers directly on their sites.Truth be told, women would never be able get most all of these questions answered during in store visits..

• What Can I Do To Have Plumper Looking Breasts?
• What’s The Psyche Of Your Bra Size?
• I’m an “A” cup. Do I really need to wear a bra?
• What Is The Most Common Mistake Women Make
When Trying To Find Their Correct Bra Size?

• How Many Hooks Do I Need On My Bra Closure?
• Do Thin Bra Straps Still Provide Support?
• How Do I Know If My Straps Are Adjusted Correctly?
• I Have Narrow Shoulders And My Straps Keep Falling Down.
What Should I Do?

360 Panorama Changes Your Whole Perception

We had a complete picture-taking weekend. Between Eliot, Whitney and myself we took close to a thousand shots at the Mohonk Mountain House in New Paltz, NY. It is just one of the most pictureque places we have ever seen. Everytime we turned around, we were gasping at one more sensational sight. We were surrounded by thousands of acres of mountain trails, lilly ponds, lakes, woods, rolling lawns, flower beds that looked like architectural sculptures, and a 143 year old Victorian Castle. There was no better time to learn the 360 Panorama app than this weekend. I saw this app a while ago but completely forgot about it until I noticed Whitney holding her iPhone up and doing a 360 degree turn. The digital photo that she took was just amazing and I wanted to learn how to do it too. It was so easy to learn that I am sorry that I forgot about it. But not anymore. The DigiDame will be offically dizzy taking 360 degree panorama photos. Click here to view a panorama shot I took of the magnificant flower beds on the grounds of Mohonk Mountain House. To get the full effect, use the up and down and left and right arrows on your keyboard.Click here http://360.io/qLBRrH

Go to the app store on your smartphone. Download the 360 Panorama app and all you have to do is fill out two or three questions and you too will be sharing very special photos with friends and family,

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Disconnecting

We decided to spend a weekend in the mountains because we usually go to the beach. While our room has Internet, we are in a Victorian castle built on spectacular cliffs above the deep-blue waters of Lake Mohonk in 1869.

The hotel is in the heart of upstate New York’s scenic Hudson Valley and has thousands of acres of pristine forest and winding trails. It is just 90 miles north of New York City.

We spent the day in New Paltz touring the quaint town filled with art galleries, antique shops, great restaurants, and historic homes. Now we are getting ready for a lobster bake.

For some reason I didn’t feel like writing a tech story. Enjoy the pictures.

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We Are Here For The “Pussy Riot”

All of a sudden I found myself in the middle of paparazzi, reporters, cameramen, broadcasters and music bloggers. I was at the ACE Hotel on West 29th Street in Manhattan last night, around 7pm, meeting a client at the hotel known as the digital hangout. The lobby is filled with rows of opened laptops as the next generation of innovators greet and meet each other with a glass of beer in their hands. Once again I am 40-plus years older than the crowd in both the lobby and the bar.

For two days in a suite at the ACE, my client was meeting with what we call “golden ears,” those who have a discerning ear for high quality audio sounds. We were privately demonstrating a revolutionary new audio player to music producers and audio engineers in order to get early feedback. That is all I am allowed to say at this point. We will be making an announcement in the next month or two.

I am sitting  in the bar area with my “very proper,” “pretty conservative,”  Asian client, discussing product rollout plans when we both hear a commotion on the street outside. We decided to investigate. Much to our surprise, lines were forming around the hotel guarded by police and security while the press were setting up remote “reporting” stations.

With client in tow, I ask one of the gals in line what was going on. She replies, “We are here for the “Pussy Riot.” Long Pause!  I am thinking to myself “Boy, is my hearing going bad. I thought I heard her say ‘pussy’ but it must have been something else.” I dare not ask again because I don’t want that word used in front of my client who may have never heard that before. Of course, my client asks me what she said, and I answer “something about animal rights.”

How would I ever explain the word “pussy” to him?  Even though he is 25 years my junior, I just don’t feel like spelling it out. I quickly hail a cab to go home. The minute I get there, I turn on the TV to learn that the Russian female punk rock band, Pussy Riot, were being sentenced to prison because they sang a  song in a church that criticized President Vladimir Putin of Russia.

Nadezhda Tolokonnikova, Maria Alyokhina and Yekaterina Samutsevich

The three women, Nadezhda Tolokonnikova, Maria Alyokhina and Yekaterina Samutsevich , have already spent five months in detention since their arrests in March. It all started when their band started screaming “Mother Mary, please drive Putin away,” in a protest act in February inside Christ Savior Cathedral, one of Moscow’s grandest houses of worship. The women were accused of offending the congregation in the church at the time and for lack of respect for the Orthodox Church. Their arrests and high profile trial caught the attention of people around the world concerned about freedom of speech in Russia.

The show of solidarity at the ACE Hotel was just one of many “meet-ups” around the world.  I hope by the time my client’s product comes out, there is a “happy ending” to the “Pussy Riot.”

MIT’s Folding City Car

MIT Media Labs is working on a new concept called “Hiriko” which means urban mobility. The new electronic “folding car” has been designed for shared ownership so users can drop it off in different locations. Think of it as one-way driving. MIT claims that most people who live in urban areas only use their cars a small percentage of the day. It makes sense to have smaller, shared cars to help protect the environment and be as economical as possible.

For parking purposes, the bubble-shaped car allows the back section to slide forward, “folding” the cabin up vertically . That means that it will only occupy two thirds of a parking space taken by a Smart Car. Other features include a single front-opening door and joystick controls rather than a steering wheel. Four independent in-wheel motors allow for separate steering. The vehicle will sell for $16,500 each.

You will see these cars on the road sometime next year. Read more about it in Engadget.

Watch the video below.

My Own Personal Bodyguard

I always wanted a personal bodyguard. I wanted one as long as I can remember. I always thought it would be so cool to have a bodyguard who could protect me from anyone on the street, in the subway, in the hallways, on the road, in my apartment, in the movies, at a concert, at a convention, in the park, and in my office. There is no secret that I have a bad case of “thinking the worse” in every situation. I make Woody Allen look brave!

Nothing terrible ever happened to me, but I worry anyway. My natural default is “panic.” There were two incidents in the last two months that made me very uncomfortable.

1-A guy freaked out in a subway car on the way home from work. He was getting more and more and more agitated as he was talking to himself about a situation where the police accused him of carrying a knife. He was screaming obscenities and starting smacking his fist against the subway car window. He was pacing by the door nearest to me. When we got to the next stop, I was blocked from leaving the subway car while everyone else rushed out. Needless to say, I finally escaped.

2-The second time was the situation I wrote about a few days ago when three so-called charity “volunteers” entered my office and intimidated an intern and myself to give them money.

Some people reading this who know me will say I tend to dramatize situations. Let those people laugh all they want.

I finally can put my mind to rest, somewhat. I signed up for MyForce, an application on my smartphone that alerts a security team that something bad “might” happen. You call 911 to report an emergency. MyForce is used to avoid an emergency. You press “an alert” button on your phone and MyForce is immediately monitoring the situation. The GPS on your phone tells them your exact location. If they don’t hear any sounds, the police or a special security squad is immediately dispersed. If you talk to them, they will ask you for your “safe word” and access the situation. Unless you cancel the alert, help will be on its way.

I signed up for a monthly charge of $11.99 and may possibly switch to $119.99 for the year. This is a wonderful digital service for anyone who is alone or gets the heebie-jeebies like me. Too many of us have horror stories about getting stuck in a bathroom, an elevtor, or even a stairwell. Just make sure you take your smartphone with you everywhere and keep MyForce available for action.

Politics On Social Media

USA Today ran a story the other day that said if you want to run for the President of the United States you better be on social media. Most politicians are making their important political announcements on Facebook and Twitter before traditional media.

Since many of you are not on Facebook and Twitter, I decided to bring Facebook and Twitter to you.

I did a little research and found a list of politicans who frequently use Facebook and Twitter. Don’t ask me why Paul Ryan is listed twice. I don’t make the lists but let me explain the numbers.

F—Facebook fans
If there is no F, that means the person is not on Facebook
+—the followers on Twitter today
T—the total number of followers on Twitter
Last number is the total reach on Facebook and Twitter

After you view the list of the 20 people I found, be sure to see recent political tweets from Romney and Obama.

#1
Barack Obama
F 27,754,142
+ 24,490 Today
T 18,484,176
46,238,318

#2
Paul Ryan VP
F 369,993
+ 7,980 Today
T 80,432
450,425

#3
Mitt Romney
F 4,052,321
+ 5,757 Today
T 837,031
4,889,352

#4
Paul Ryan
F 189,663
+ 183,640
373,303

#5
Arnold Schwarzenegger
Politician
F 2,104,636
+ 2,516 Today
T 2,552,903
4,657,539

#6
UK Prime Minister
+ 1,981 Today
T 2,061,265
2,061,265

#7
Hugo Chavez
+ 1,916 Today
T 3,305,268
3,305,268

#8
Queen Rania Al Abdullah
F 1,067,437
+ 1,424 Today
T 2,241,002
3,308,439

#9
Shashi Tharoor
+ 1,092 Today
T 1,443,084
1,443,084

#10
Nelson Mandela
+ 885 Today
T 212,435
212,435

#11
The British Monarchy
F 580,233
+ 529 Today
T 375,789
956,022

#12
Sarah Palin
F 3,464,345
+ 513 Today
T 816,346
4,280,691

#13
Al Gore
F 81,158
+ 370 Today
T 2,475,254
2,556,412

#14
Cory Booker
F 97,629
+ 284 Today
T 1,177,710
1,275,339

#15
Nicolas Sarkozy
F 772,171
+ 243 Today
T 285,571
1,057,742

#16
Kevin Rudd
F 70,657
+ 235 Today
T 1,140,498
1,211,155

#17
Newt Gingrich
F 293,848
+ 234 Today
T 1,466,114
1,759,962

#18
Gabrielle Giffords
F 146,714
+ 217 Today
T 93,499
240,213

#19
John McCain
F 882,719
+ 193 Today
T 1,739,489
2,622,208

#20
Sarah Brown
+ 188 Today
T 1,199,265
1,199,265

If there is an ‘h” sign in front of Obama or Romney’s name that means the comment was posted today and how many hours ago.
The date means which day the post was tweeted.

Mitt Romney

1h Mitt Romney‏@MittRomney
If your priority is creating more jobs and putting more people to work, that’s what we know how to do. #RomneyRyan2012

11h Mitt Romney‏@MittRomney
Higher unemployment, declining incomes, and crushing debt is not a new normal. America needs a comeback http://mi.tt/R4leel

11 Aug Mitt Romney‏@MittRomney
RT @PaulRyanVP Join America’s Comeback Team tomorrow in Waukesha, WI. Doors open at 4pm, RSVP and get tickets here http://mi.tt/P1ltEb

11 Aug Mitt Romney‏@MittRomney
On the deck of the USS Wisconsin with @PaulRyanVP. Excited to share our vision of a brighter future http://mi.tt/P8Unsk #RomneyRyan2012

11 Aug Mitt Romney‏@MittRomney
I am proud to announce @PaulRyanVP as my VP. Stand with us today. http://mi.tt/Romney-Ryan #RomneyRyan2012

10 Aug Mitt Romney‏@MittRomney
.@BarackObama can’t run on his record. America deserves better than a president who will do anything to stay in power http://mi.tt/MI1B4q

Barack Obama

2h Barack Obama‏@BarackObama
President Obama’s response to the drought affecting the U.S. is all hands on deck: http://OFA.BO/N2BGGb

3h Barack Obama‏@BarackObama
FACT: Paul Ryan endorsed a bill that would ban several common forms of birth control, including certain birth control pills.

4h Barack Obama‏@BarackObama
Make sure the women in your life know: Paul Ryan supports banning all abortions, even in cases of rape or incest.

4h Barack Obama‏@BarackObama
FACT: Paul Ryan would turn Medicare into a voucher program, forcing seniors to pay up to $6,350 a year more in health care costs.

5h Barack Obama‏@BarackObama
FACT: Paul Ryan supports writing discrimination into the Constitution with an amendment banning gay marriage.

6h Barack Obama‏@BarackObama
FACT: Paul Ryan voted against repealing the discriminatory policy of “Don’t Ask, Don’t Tell.”

Why Do Young People Have All The Fun?

If you don’t think the world of technology has made the younger generation free to say exactly what is on their mind, think again. I really never thought the day would come when young women would be so open about their personal pleasures, especially right in front of a TV camera for the world to see.

That is exactly what happened on the streets of New York last week when Trojan, the condom makers, gave out thousands of personal vibrators as part of a major branding promotion. Several locations were shut down because of inadequate permits but that was all restored hours later. The lines of pleasure seekers ran blocks long.

I thought I was an “open book” but even this has me beat. Can you imagine watching your child on TV talking about his or her sex life, or lack of it? I can’t believe I have turned into such a prude.

Not really. I admire anyone and everyone who can speak their minds. I would really like some DigiDame readers to pipe up. Tell us what you think about any part of this.

Here is a news clip of what went on.
Click here.

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