LA40 – “Life After 40” The Power of PR

Posted on November 24, 2017 by loiswhitmanhess

Lois Whitman-Hess was featured on LA40, an internet video show hosted by Katerina Cozias. Lois along with her husband Eliot Hess, own HWH PR, a leading public relations agency in the U.S., for over 40 years. Their company has represented more emerging technologies than most other agencies in the world. It’s been an exciting life for them.

The show covers:

1-What is the PR business like these days?
2-What are the new emerging technologies that everyone should know about?
3-How important is social media?
4-Do you like to represent start ups?
5-Is it true that you have authored a daily personal blog called DigiDame for over 5 years and why ?
6-I understand that you have attended every CES show in Las Vegas and how has that impacted your life?
7-How long do you think you will continue working?
8-What exciting things are you working on and what can you share with us?

An Internet Radio Star Is Born

Posted on February 23, 2017 by loiswhitmanhess

Less then two years ago, Katerina Cozias, a former client who became a good friend, announced to Eliot and I that she was leaving Miami to move to Los Angeles in order to pursue a career as a talk show host. Today, she has one of the hottest radio shows on the Internet called LA40.

We met with Kati last Thanksgiving at the Mondrian in LA to discuss her career strategy.

Kati started her radio show last November.

Kati reinvented herself at 38 and there is no turning back.

We can’t believe the progress Kati has made in such a short period of time. One of the main reasons is that she lives the life she preaches on her show. Unlike many folks, Kati is not afraid of change.

She believes that you are the happiest when you are challenging yourself. It doesn’t matter how old you are. It’s never too late.