Estelle Ellis Rubenstein

I get very moved by people who took personal and business chances long before it was commonplace, as it is today in the digital world. Today, pioneers are applauded whether they succeed or don’t quite make it. Back in the 1940s, it was rare to hear about people who were willing to make bold moves in their careers, especially women. 

The following story is about Estelle Ellis Rubenstein, a marketing pioneer at Seventeen Magazine. She died over a week ago at the age of 92. I started my career at Women’s Wear Daily in 1966. I know what it was like for women to exert themselves in those days, much less 20 years before. 

I just wanted to honor Estelle Ellis Rubenstein by placing her story in my blog. Women like her have been an inspiration my entire life. 

 http://www.nytimes.com/2012/07/15/business/media/estelle-ellis-rubinstein-a-pioneer-at-seventeen-dies-at-92.html?_r=1