Is The Nordstrom Family Betting Against The Odds?

Lying on the Beach podcast

Nordstrom’s 57th St. will alter your clothes for free (even those that you didn’t buy there) and serve you drinks (you pay, they deliver) as you shop.

Steve Greenberg, a TV personality, and Lois Whitman-Hess, a PR agent, discuss the ever changing retail landscape on their podcast called, “Lying on the Beach.”

They also talked about the ups and downs of starting a new company and why most fail. 

Nordstrom Introduces Stores Without Inventory 

I  said it the other day, and now I say it again today. The retail world is changing. It has to. Traditional retailers cannot compete with online merchants. 

Therefore, Nordstrom has opened its first store without inventory, called Nordstrom Local. The 3,000 sq. ft. store, the first one located in West Hollywood,  CA., just features a few dressing rooms. The average Nordstrom store used to be  140,000 sq. ft.

The smaller Nordstrom store features personal stylists, beverage bars, salons, and alteration sections. 

Nordstrom likes these convenient locations because they can provide better customer service like same-day alterations and convenient pick-ups for purchases and returns.

Nordstrom is still figuring out the correct retail concept for the future. I think they are getting very close.