The days of taking out a potential client for a two martini lunch has become a thing of the past.
The business lunch as we knew it during the heyday of our careers is now considered a complete turnoff. Young people today, especially those in the tech sector, are more interested in using lunch time for workouts and meditation.
The business recruiters feel exactly the same way. More and more articles are revealing that head hunters can tell more about candidates by working out with them then any discussion could ever produce across a desk.
This didn’t happen over night. It has been developing for a few years now. However, the New York Times labeled this type of lunch hour “Sweat Working.” It started on the exteriors of the United States first and is slowly moving into the middle of the country.
According to the New York Times, a growing number of young folks, 22 to 45, are more interested in learning new workouts than anything else you can offer them. They are not intimidated to sweat in front of co-workers, clients, or strangers. The more you sweat, the more others feel you are a hard worker, determined and disciplined.
So instead of setting up lunches or cocktails for new business meetings or creative sessions, many more are heading to boxing or yoga classes. Interestingly enough, co-workers or groups working on a project together also go to the same fitness classes to build team spirit.
While I like this new trend, I would have never survived this movement if I was in my 20s today. The thought of sweat flying off someone and landing on me gives me the creeps. But then again, I’m not 21, even though I would like to be.













