The thought that someone other than myself has an outline of my body parts is just the incentive I need to go on a drastic diet. I am sure there are other people who feel the same way. We all have to get use to having merchants who know us up-close and personal. That is the digital future.
Amazon just bought Body Labs. It’s a 3D scanning platform that will measure your size and then create an avatar-like image of your dimensions. This all fits beautifully with Amazon’s “try before you buy” Prime Wardrobe service. This subscription based program will allow Prime members to order (and try on) from three to 15 items of clothing before they actually buy any of them.
The whole idea is to cut back on returns. Get the size right that first time. Let me know your thoughts on this.
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